Chromebook and Mozilla's Strategy Competing With Chrome


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Chromebook Instant Tethering Now Works On More Android Devices
One of the advantages of having a Chromebook device is the fact that you can utilize Instant Tethering — a Chrome OS feature that allows you to share an Android phone’s cellular connection with a Chromebook.
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Acer Announces New Chromebase Models (Reminder: That’s a Chrome OS All-in-One)
It’s been quite a while since we heard anything about a “Chromebase,” the informal term for an all-in-one desktop computer based on ChromeOS (as opposed to a Chromebook). Acer announced two new designs based on Intel 8th-gen processors.
The Chromebase 2412 and its more button-down “Chromebase for Meetings 24Vs” variant hide all of their computer guts behind a 24-inch, 1080p touchscreen. Said guts include a maximum Core i7-8550U processor (a screamer for ChromeOS), 4-8GB of RAM, and 32-128GB of storage. The computers come with a USB-C port, plus four USB 3.1 ports, HDMI-out, an SD card slot, and an Ethernet port. Both machines have a standard VESA mount—a nice touch, and one that’s not always included for all-in-one designs.
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Mozilla Finally Blocks Auto-Playing Audio In Firefox 66
irefox users will finally get rid of annoying auto-playing audio with the introduction of a new feature designed to block audible multimedia content from auto-playing.
The browser will “only allow a site to play audio or video aloud via the HTMLMediaElement API once a web page has had user interaction to initiate the audio, such as the user clicking on a ‘play’ button,” writes Mozilla’s software engineer Chris Pearce.
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Putting Users and Publishers at the Center of the Online Value Exchange
Publishers are getting a raw deal in the current online advertising ecosystem. The technology they depend on to display advertisements also ensures they lose the ability to control who gets their users’ data and who gets to monetize that data. With third-party cookies, users can be tracked from high-value publishers to sites they have never chosen to trust, where they are targeted based on their behavior from those publisher sites. This strips value from publishers and fuels rampant ad fraud.
In August, Mozilla announced a new anti-tracking strategy intended to get to the root of this problem. That strategy includes new restrictions on third-party cookies that will make it harder to track users across websites and that we plan to turn on by default for all users in a future release of Firefox. Our motive for this is simple: online tracking is unacceptable for our users and puts their privacy at risk. We know that a large portion of desktop users have installed ad blockers, showing that people are demanding more online control. But our approach also offers an opportunity to rebalance the ecosystem in a way that is in the long-term interest of publishers.
There needs to be a profitable revenue ecosystem on the web in order to create, foster and support innovation. Our third-party cookie restrictions will allow loading of advertising and other types of content (such as videos and sponsored articles), but will prevent the cookie-based tracking that users cannot meaningfully control. This strikes a better balance for publishers than ad blocking – user data is protected and publishers are still able to monetize page visits through advertisements and other content.
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