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From Commodity Trap to Sustainable Innovation: Convincing Automotive Executives to Embrace Open Source
Quoting: From Commodity Trap to Sustainable Innovation: Convincing Automotive Executives to Embrace Open Source – toscalix —
I understand that there might be more direct and simpler ways of answering the question. I simply describe here one that has worked for me in the past with this specific audience, considering that any successful argument depends not only on the target audience and how well it is delivered, but also on the stage of the life cycle and the open source journey the company is in at the moment of the discussion. If the context is different, these arguments might not be effective, even if they are properly delivered.
About the drawings, these are just drafts. Tailor them for your purpose and target company/audience. I recommend you to keep a consistent color scheme and, when possible, use one compatible with the target company’s branding. It will be easier to digest by your audience. The vocabulary is relevant too. In the same line, I recommend you to use one they feel comfortable with.
In any case, I hope you find this exercise useful. Please let me know. Mastering these kinds of presentations is essential for my job, and I still have a lot to learn.